LinkedIn Guide - 80min Step by step video course to change your game

In the last two years I grew my LinkedIn audience to 55k+ followers.

This has been a game changer for me - it's led to job offers, free coaching, sponsorships, a digital sales funnel, influence, public speaking opportunities and most of all I've had a lot of fun.

I achieved this by experimenting every day and learning the tricks and secrets that make for successful posts. I also made some mistakes on the way (so you don't have to!)

Had I known everything I know today, I could have sped up my journey on the platform 5x and felt all the benefits far faster.

So in this 80 minute course, I talk you through a step by step guide of how to grow your audience to 30k+ followers.

I've chunked it into manageable sections so you can dip in and out of the course whenever you choose. I also share plenty of tips and secrets that not many others put out there.

It's a full step by step guide too, I don't just talk about how to write a post that will get reach. Here's what you get inside:

1. A reminder of the power of LinkedIn and why this matters

2. Polishing your profile (landing page) - the basics and Intermediate level tips

3.Polishing your profile (landing page)- Advanced for those who really want to stand out!

4.Getting Confident Posting. Some mindset tips to help you get started.

5. How I choose what to make posts about and what works

6. Copywriting (game changer). I go deep into this because it's so important and so few get this right. You will not grow your following quickly without following the tips in this section.

7. Tips on who to follow and how to improve your copywriting game further.

8.The Importance of 'the Hook' to get people to read your post (with examples)

9.Calls to Action and why this is one of the most important elements of a post and so often ignored.

10.The Algorithm - why this is important and how to factor this in. I give you 7 game changing do's and 7 game changing don't's.

11.Mistakes to Avoid - I made these mistakes so you don't have to! Fast track your way through these.

12.Commenting and building your network - how to do this in a way that really works.

13. The best free tools I've used to make my LinkedIn content and why you shouldn't miss out on these.

14. Sssshhh - I give you a few advanced bonus tips. The ones that nobody seems to talk about.

HERE'S WHAT THEY'RE SAYING...

Melania Dumitrescu: “Thank you, very insightful even for those not looking at building a large audience.”

Martin John: “the course was very well structured and easy to follow, and I liked the way you identified and debunked the reasons that typically put people off posting.

Love the way you apply your analytical mind to identifying the best post structures (“You can take the lad out of procurement, but you can’t take procurement out of the lad”).

The hints and tips that you use throughout the course are invaluable.

In short, I found the course biased towards practical action so anyone taking it can create a clear and actionable plan based on what you’ve covered.”

Glin Bayley: “What I love about the way Tom delivers his course is the way he lays the foundations so that you are building from a solid base.

His program has reinforced that growth isn't about vanity metrics it's about substance. If you want a course that gives you quick hacks this isn't for you. But if you want to learn the core principles for growth then you should take the time to implement everything he teaches”

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This is a LinkedIn course with a difference.

It's not an expensive one like some of the LinkedIn gurus will make you believe you have to buy into to have success.

It's one written for anyone who may feel time pressured, be in a full time job or simply looking to learn how to grow their LinkedIn following from someone like me. I am the proof it can be done while balancing those pressures!

You'll get to see and listen to me on the video as well as see all the slides that will help you visualise what I'm talking about.

Enjoy this course.

You will not look back!